George Bardissi and Pete Busam discuss how long it takes to get a return on your dollar when investing in marketing and branding for your company. They also talk about different marketing techniques and campaigns and whether those plans are effective. Also, make sure to listen until the end to hear about a great deal for Equilibrium’s services!
With over 20 years of combined channel‐focused experience, the team at Equilibrium Consulting has worked with today’s leading technology companies in delivering creative methods to partner and grow profitability. These best practices with the proper organizational commitments can dramatically increase any technology organizations profitability whether it is Manufacturer, Distribution or Solution Partner.
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